From others I know who read Bates' book, they see some of its entries as not historically accurate as it should have been. I've not read it, so I cannot confirm it, but to your point, if the Dennis statement it what he actually said, then someone should have told Buzz Hazen and the rest at Sawyers/View Master that their GH reels' success must have been a figment of their imagination, because that was a major hit for the company. I've read the same about the Corgi diecast Black Beauty, the Captain Action uniform and Donruss' trading cards.gerryd54 wrote: ↑Tue Oct 08, 2019 4:27 pm I'm well aware that the series was heavily merchandised, what I said was that it didn't sell. The hope was that it would hit as big as Batman and we all know that didn't happen. According to Billie Rae Bates book, which has some excellent information on the GH series, William Dennis who was head of merchandising for ABC had stated that it didn't sell.
Can they all be incorrect?
The merchandising for the show was short-lived, but I've never come across any documents saying they were a failure (or close to it across the board), and the Buzz Hazen quote cannot be dismissed or denied. He was there and was part of creating a key piece of the TV series' merchandise.